Mobypark was struggling to grow in their online reservations. They had exploited the channels they’re using and wanted to test and go into new online sales channels. They needed a strategy that effectively combined push marketing channels with a performance-driven approach to positively impact their bottom-line.
We’ve created a dynamic (retargeting) set-up that combines variables like language, location, traveling destination & viewed spaces to serve every visitor a relevant ad. The ad shows the right offering in the online giants like Facebook & Google, but also allows to reach them outside these platforms with the parking space most relevant for them.
+33,54% increase in total online Reservations MoM;
+37,57% increase in revenue from online reservations MoM;
+165% increased results from search engines;
+5% conversions from Social advertising as new sales channel.